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PATH OF protection
For the 2025 back-to-business season and the launch of its Boost 2027 plan, Generali commissioned artist duo Moonwalker to create an exclusive artwork bringing its corporate strategy to life. Featuring Generali’s iconic winged lion journeying through evolving landscapes, the piece symbolizes protection, growth, customer experience, and excellence, while reflecting the plan’s key pillars of people and innovation.
Through this creation, Generali reaffirms its commitment to a sustainable future where people, nature, and technology exist in harmony.
Client: Generali
Agent: Art Point
Through this creation, Generali reaffirms its commitment to a sustainable future where people, nature, and technology exist in harmony.






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